Archives for posts with tag: social-groups

It is important for a project to have a specific culture. It is the culture of a group that determines what we think is essential and how we interact with others. It’s how we do thing around here.

But not all individuals like the same culture. People have preferences. Some like plan-driven approaches. Some like pure agile.

politics Acceptance Of The Project Culture

Three things determine the acceptance of the project culture…

No threat.

The new way of doing things should not threaten your position. If you don’t produce much, but manage to fly under the radar, unnoticed, you are not happy when radical transparency is introduced. We discussed the perceived threat that agile might bring some weeks ago:

“The difficulty comes when Agile starts to create transparency and accountability. Most organizations are not used to that, and will go through many “growing pains” that will either slow down or completely stop an Agile adoption effort. … When the Project Manager starts pushing more decisions onto the sponsor, and more accountability onto the project team, things can get awkward and frustrating.”

Make sense.

The “way of doing things” should make sense. It should be perceived as being useful. Some company policies can make no sense, and enforcing them onto the team can be a source for resistance. We all have experienced these kind of situations.

A friend of mine told me once … “On a project where I was one of several PMs, weekly progress reports had to be written and send to all other Project Managers. After a while I got the impression that no one was actually reading these things, because of the kind of questions I was getting – answers were all in the reports. As I was not fond of reporting just for the sake of reporting anyway, I started little irritating experiments like issuing identical reports with different dates, adding nonsense risks, just to see if anyone was paying attention. As you might have guessed, no responses what so ever.”

Right group.

We, Project Managers, radiate to the outside world our icons like Gantt Charts, two-digits precise risk assessments and large documents that seems to cover every little aspect imaginable. If you are a member of our group, you ooze control. We also have a specific language that sets us apart from other mortals. By adopting our symbols, our rituals and speak newbie PMs try to affiliate themselves with the group called Professional Project Managers.

If you want to be affiliated with a certain social group, you have no problem what so ever, in adopting the rules of engagement associated with that group.

If you want to have a self-managed team (and you really want that), you need to agree on the means of the project, the rules of engagement.

One set of rules for everyone. Everyone should know the same set of rules

Humans … have “rules” about how we do things “around here”. It is not hardwired however. For us it’s software, an operating system called “Culture” that can be upgraded or switched entirely. It is the culture of a group that determines what we think is important and how we interact with others.

A clear choice between an agile or a plan-driven project approach is a choice in culture. It sets the ground rules for “how we do things around here”.

rules You Decide How You Communicate: Rules Of Engagement

Image by jlwelsh.

If the entire team uses the same rules on how to conduct meetings, which artifacts to create, which rituals to perform, coordination without central control will become possible.

The means, the rules of engagement, must be these 3 things…

Simple.

And short. And sweet. If everyone should hold the same view of the rules, the threshold for learning should be low. Scrum is short and easy to explain. The entire PMBoK itself is too large, a subset is needed, always.

Accessible.

Team members must be able to reference the rule set quickly in case they need to look something up. If it’s available on the web or intranet, people will use it. “Accessible” means an easy search function, not an glossary with a gazillion entries and links.

Label Must Fit.

If you use a “standard” rule set by it’s name, like Scrum, XP, Prince2, you really have to use the entire set that is covered by the label. PINO, as in Prince In Name Only, or SINO, Scrum In Name Only, is worst case. People will assume they are working according to a certain set of rules, when in reality they are not. Total misalignment.

Johanna Rothman recently wrote a great post that is related to this topic:

“One of the questions people have is: Can we do this partway? No, not Scrum or any other agile lifecycle. You either do it all or you’re not doing agile.”

Why isn’t a document on a shared workspace “social media”?

Social media is all about having a “conversation”. An exchange of information between persons.

You can write your question in a word document. Upload it. Send me a mail. I check the mail. Download the document. Answer the question. Well, you get the idea.

Yes, it’s a hassle. But that is not why this conversation isn’t “social media”.

contact What Makes Social Media Social?
Photography by From A Second Story.

Social media puts the emphasis on the person in the conversation.

It is not only about the message itself, but also about the persona’s of the people involved in the exchange.

That is why we love big photos of REAL people next to the conversation. That is why it’s important to have an prominent “about” page on your blog.

When we have a conversation the actual content of the message is only a small part of the story. Based upon our perception of the other person we fill in blanks, we create assumptions, we draw conclusions and color the message to a more “detailed” image.

Social media supports multiple mechanisms to help us fill in the blanks.

LinkedIn displays the badges of the groups you are a member of. People see the groups you are associating yourself with and create assumptions based on that. I am a member of the Triiibes group; so I must be cool.

The mechanism works the same as the “I am a PC, I am a Mac” campaign. If you have a PC, people think you are a nerd, if you have a Mac, people think you are cool and creative.

LinkedIn provides recommendations. People write recommendations for other people. Building a reputation. If I need a plumber, I ask my neighbour. I trust my neighbour, so I trust the plumber he recommends. The reputation that is build up and propagated is used by me to build up a mental construct of the persona.

Social media puts the person back into online conversations. That is what makes it “social”.

Ants don’t need central control to get the work coordinated. They use a simple and effective way to communicate and make individual decisions based upon the information. Ants are hardwired to work like this. Nature provided them all with the same set of rules in their body. Every leg has a natural tattoo describing how we do things here at Ant Hill 7.

rules You Decide How You Communicate: Rules Of Engagement

Image by jlwelsh.

Humans also have “rules” about how we do things “around here”. It is not hardwired however. For us it’s software, an operating system called “Culture” that can be upgraded or switched entirely. It is the culture of a group that determines what we think is important and how we interact with others.

A clear choice between an agile or a plan-driven project approach is a choice in culture. It sets the ground rules for “how we do things around here”.

PINO, as in Prince In Name Only, or SINO, Scrum In Name Only, is worst case. It signals a split culture. The mouth says something different than the mind thinks. The rules of engagement don’t have to be lengthy or detailed to the lowest level. But they have to be shared!

That is why Jessica suggests successful virtual teams first agree on how they will interact and when.

That is why Jurgen implemented Scrum also for its name. It describes “how we do things around here”. And everyone can read the description on the web.

The first steps to solving the project communication problem is recognizing you can decide your rules of engagement (it’s not hardwired, there may be many choices) and everybody should be using the same set of rules.

hug.jpg

Photography by Dylan Parker

A couple of years ago I was asked during a sales presentation what I thought was the most essential ingredient for a successful project. My answer was “mutual trust”. People
in the room were staring at me like I was some kind of Softy Oozy New Age Treehugger. I switched very fast to the normal “plan-and-control” crap to get happy faces again.

Today I would provide the same answer to that question. Trust is essential to doing successful projects, and therefor a core concept for Project Management. But to avoid this “Treehugger” image, let me give you a view on how trust can be modelled, so we put some hands and feet to this rather abstract idea.

As a starting point we take the Prisoners Dilemma (PD) as discussed in this posting. In essence it is a situation where

  • 1) if people cooperate both have success,
  • 2) if one person is taking advantage of the other (defect) this person has an even larger benefit, but the other suffers a loss,
  • 3) if both persons defect they loose both. In a situation like being in prison, you have only those two options, cooperate and defect.

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